Since 2003, Allure has done over 500,000 bra fittings. Shop or visit today!

National Recognition

Allure Intimate Apparel has always prided itself on quality of product and quality of service. With 7 stores and having done well over 500,000 bra fittings, Allure has been recognized both nationally and locally for excellence. Intima, North America's largest magazine dedicated to foundations and lingerie, has nominated Allure Intimate Apparel as the "Best of" (boutiques and concept stores) 16 times in our 20 years in business. We have been humbled in winning the award three times! Intimas' panel is composed of world renowned designers like Chantelle, Wacoal, Cosabella, Elomi, Natori and other experts in the business. For this, it has been an honor to assist so many women in finding the right fit and support for over two decades now! Allure remains committed to continuing our mission of being able to help people of every shape and every size for another 20 years to come. A special thanks to our customers for their support and to our employees who work tirelessly to make it all happen. Thank you!


The best of Intima awards 2023


Society Life magazine May 2023 cover



Southlake style readers' choice finalist



Brand logos: Wacoal, Cosabella, Fantasie, Natori, Chantelle



Google 5 stars reviews


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