Voted "Best Bra Boutique" in 2024. Shop or visit Allure today!

Account
Login

About
Shop all
- Bras
  
  All Bras
  
  Underwire
  
  All Underwire
  
  Convertible
  
  Cut & Sewn
  
  Demi
  
  Plunge
  
  T-Shirt
  
  Unlined
  
  Wireless
  
  All Wireless
  
  Bralette
  
  Contour
  
  Unlined
  
  Sport
  
  Strapless
  
  Leisure
  
  Nursing
- Panties
  
  All Panties
  
  Best Sellers
  
  Bikini
  
  Brief
  
  Boyshort & Hipster
  
  Thong
- Full Figures
  
  All Full Figures
  
  Full Figure Bras
  
  Lingerie & Sleepwear
  
  Panties & Shapewear
  
  Full Figure Swim
- Lingerie
  
  All Lingerie
  
  Accessory
  
  Bralette
  
  Bodysuit
  
  Bridal
  
  Chemise & Babydoll
  
  Gown
  
  Robe
  
  Sets
- Sleep & Lounge
  
  All Sleep & Lounge
  
  Nightgown
  
  Pj Sets & Separates
  
  Robes
  
  Cami/Tank
- Swim
  
  All Swim
  
  Bikini Top
  
  Bikini Bottom
  
  High Waisted Bottom
  
  Tankini
  
  Cover Ups
  
  One Piece Swimsuits
- Bra Guide 101
  
  All Bra Guide 101
  
  Bra Size Chart
  
  Bra Styles
  
  Bra Care
  
  Common Issues
- Shapewear
- Accessories
- Store Locations
- 20% OFF Sale!
- 50% OFF Clearance!
- Products
  Close
- Bras
- Panties
- Full Figures
- Lingerie
- Sleep & Lounge
- Swim
- Bra Guide 101
- Shapewear
- Accessories
- Store Locations
- 20% OFF Sale!
- 50% OFF Clearance!
All Bras

Underwire

Convertible

Cut & Sewn

Demi

Plunge

T-Shirt

Unlined

Wireless

Bralette

Contour

Unlined

Sport

Strapless

Leisure

Nursing

All Panties

Best Sellers

Bikini

Brief

Boyshort & Hipster

Thong

All Full Figures

Full Figure Bras

Lingerie & Sleepwear

Panties & Shapewear

Full Figure Swim

All Lingerie

Accessory

Bralette

Bodysuit

Bridal

Chemise & Babydoll

Gown

Robe

Sets

All Sleep & Lounge

Nightgown

Pj Sets & Separates

Robes

Cami/Tank

All Swim

Bikini Top

Bikini Bottom

High Waisted Bottom

Tankini

Cover Ups

One Piece Swimsuits

All Bra Guide 101

Bra Size Chart

Bra Styles

Bra Care

Common Issues

Back All Shapewear

Back All Accessories

Back All Store Locations

Back All 20% OFF Sale!

Back All 50% OFF Clearance!
Brands
View all brands ()
Bra Guide 101
Gift cards
Store locations

Wish List

Home
Brands

Brands

A

Anita Active
Anita Care
Anita since 1886
Aubade

B

B Up
Bed Head
Body Hush
Brassybra

C

Chantelle
Cosabella
CoziGirl
Curvy Couture

D

Dkny
Donna Karan

E

Eberjey
Eileen West
Elomi
Elomi Swim

F

Falke
Fantasie
Fantasie Swim
Fashion Forms
Fit Fully Yours
Forever New
Freya
Freya Swim

G

Goddess

H

Hanky Panky
Hollywood Fashion Secrets

K

Kate Spade

L

Lise Charmel

M

Marelle
Montelle Intimates

N

Natori
Natori Edit
Natori Sleepwear
Nubra

O

Oh La La Cheri

P

Panache
Panache Sport
Panache Swim
Pine Cone Hill
PJ Harlow

R

Ralph Lauren
Rosa Faia
Rya Collection

S

Sculptresse
Simone Perele
Softies

T

Tees by Tina

W

Wacoal

Categories

Full Figures
Bras
Panties
Lingerie
Sleep & Lounge
Swim
Shapewear
Accessories
Appointments
Store Locations
Bra Guide 101
SALE!

Information

About us
Contact Us
Shipping, Returns & Exchanges
General terms & conditions
Privacy policy
Payment Methods
Careers & benefits

Account

My account
Register
My orders

Allure Intimate Apparel

Allure Intimate Apparel, located in WI, MN and TX, is a foundations and lingerie boutique carrying high quality bras with a strong focus on celebrating women of every shape, size, and age.

© Copyright 2025 Allure Intimate Apparel - Powered by EZShop

Your cart — 0

You cart is currently empty

Cart details

Login

Email

Password Forgot?

Don't have an account? Get started