Our two Twin Cities boutiques — St. Paul on Grand Avenue and Edina at the Galleria — bring the full Allure fit experience to Minnesota: 150+ sizes across bands 28–48 and cups A–O, fitted by specialists who have done this more than 810,000 times since 2003. Allure is the largest women-led, privately owned intimate apparel boutique in North America, and a three-time winner of Best Lingerie Boutique in North America. Learn what to expect for a plus-size fitting or a hard-to-fit size.

Allure Edina

Allure Saint Paul

"The knowledgeable staff gave me my first proper bra fitting in years. They really listened to what I wanted from my bras and their selection was extensive. I will definitely go back."

— Nichole J., Yelp review, Edina