Cosabella — “beautiful thing” in Italian — was founded in 1983 by husband-and-wife Ugo and Valeria Campello, and every piece is still made in Italy. Its “Freedom of Color” philosophy and the iconic Never Say Never collection reinvented what a bralette could be.
This is the label we suggest when you want lingerie that feels effortless — stretch lace that moves with you, in colors you’ll actually want to reach for.
Cosabella lives alongside 150+ fitted sizes at all seven Allure boutiques, so you can compare a bralette against a fitted bra in one visit.
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